Illustration can add uniqueness and character to your brand's identity. We create storylines with characters and backgrounds designed with your with your customers in mind to show how they would interact with your business.
In this phase we get to know you, your organization and the team members we’ll be working with. We conduct market and brand research on your industry but please provide any and all insight you may have.
Using the User Profiles, your products, goods, or services, either directly or indirectly implied, we create storyboards or scripts with roughly drawn out characters to create storylines for our characters.
Using the profiles created in the Discovery Phase, we'll create character designs through a process of sketching and iteration to determine style and placement in the storyboards provided.
We design backgrounds based on the art direction provided from the Character designs provided. Backgrounds should never distract away from and always add to the story. They must also be simple enough to let the characters take center stage.
All of your characters and backgrounds presented in combination in various scenes in a 30-40 page guide demonstrating how further illustration for the brand should be done. Available both in digital and print.